How to brew a good cup of Gibs Coffee

Coffee is the second most traded commodity in the world coming only after oil. It was averaging a global turnover of about US$10 billion annually before the collapse of the economic clauses of the I.C.O. agreement on 3rd July 1989.      

 

It is also recognised as the most traded commodity internationally from a social point of view.

 

All operations involved in coffee trade from seed­ling to cup are many and varied. The ultimate result is a cup of coffee on somebody's table at the consumer's end somewhere on the globe.

 

Whatever care that has gone into the consignment right from the farmer, the handling agents, the shippers, the transporters and the processors etc. etc., if the brewing is not done correctly then the efforts of many, many people go down the drain as the con­sumer shall comment "this is a bad cup of coffee". What a waste!

 

It is imperative therefore that brewing guidelines be followed as much as possible especially when han­dling high quality coffee, like Gibs coffee, to ensure that the consumer appreciates the effort that has brought his cup of quality coffee to the table.

 

That is the only way to guarantee repeat business to the cafeteria and hence increased consumption of quality coffee world wide.

 

The quality of brewed coffee, particularly when served in public places, is affected by many factors— from quality of the green coffee beans, to processing practices and brewing procedures. When brewing coffee, it is important to follow basic rules-as selecting the correct particle size for the brewing method used, provided that quality of the water used for brewing is of the recommended standard, and using the correct ratio of coffee to water.

 

It also important to avoid holding brewed coffee on a hot plate for long periods of time, re-heating brewed coffee, pouring freshly brewed coffee on top of old coffee or using ground coffee already extracted.

 

Several studies have investigated the effect of some of the above factors on the final quality of a cup of coffee. Segall and Proctor (1967) for example investigated the influence of temperature and hold­ing time. They used one, three, six and twenty four hour intervals finding that hedonic responses were significantly inferior at the shortest interval (one hour) for the four temperatures tested (63° C, 73° C, 83°Cand93°C).

 

Pangborn (1982) carried research on coffee bever­ages held at 600C or 80° C for up to 3 hours. She reported significant changes in visual attributes such as colour, surface characteristics and turbidity such as coffee strength, bitterness, burnt and overall hedonic re­sponse.

 

In the sensory evaluation of coffee as with many other products, the old traditional usage of expert oriented hedonic questionnaires is being replaced by more objective assessments of quality related parame­ters using profiling techniques.

 

Some recommended brewing methods

 

1.      In an ordinary ear then ware jug—(The jug method) An excellent and simple method.

a)    Place the required quantity of freshly ground cof­fee (four heaped dessert spoons per pint of water) into previously warmed jug.

b)    Pour on freshly boiling water and stir thoroughly with a wooden spoon.

c)     Keeping the jug warm, allow the coffee to stand for six minutes to brew and settle.

d)    Skim the froth from top, if required decant into another jug through a fine mesh strainer or serve directly from the original jug, again through a strainer taking care not to disturb the grounds which have settled at the bottom of the jug.

e)    Add milk (hot but not boiling), cream or sugar to taste, if necessary, otherwise an excellent brew taken neat.

2.     By means of a percolator

a)     Remove lid and container.

b)     Pour necessary quantity of fresh cold water into the foot of the percolator.

c)     Fit lid firmly.

d)     Place on heat.

e)     When water boils, reduce heat to allow the coffee to percolate gently for six to eight minutes.

f)      Remove from heat and serve.

 

3. By means of a dripolator

a)     Boiling water from the above passes through the ground coffee.

b)     The liquid then percolating through a cloth, paper or metal strainer drips into the container below.

c)     Serve as required.

 

How to store Gibs coffee

As roasted coffee soon looses its aroma and flavour, it is best to buy it freshly roasted and put it in an air tight jar or tin with a grease proof paper lining. Store in a cool place preferably store ground and/or roasted coffee beans in the fridge.

 

The use of a small coffee grinding mill will be found of great value, as by this means the coffee can be obtained as roasted beans and ground only when required, thus ensuring absolute freshness.

 

Proprietary brands purchased in vacuum packed tins will be found to be absolutely fresh on opening but will rapidly loose their aroma and become stale if the lid is not firmly replaced after use.

 

Common mistakes in brewing coffee
Provided that the coffee used is of good quality and correctly roasted in the first instance, the mistakes most usual in preparation may be summed up as follows:

 

1.    The use of too little coffee, making a weak and insipid brew; or the use of too much coffee, result­ing in bitterness.

2.    The milk should be hot, not boiling or boiled.

3.    Failure to wait long enough (6 minutes) for the coffee grounds to settle, or bad straining. Both these faults cause coffee in the cup to be thick and muddy and very unpleasant to taste. Well-made coffee should be as clear as a glass of wine.

4.    The use of water that has not been brought thor­oughly to the boil causing weakness.

5.          Allowing the coffee to boil. This is an error that should be carefully avoided. Coffee boiled is cof­fee spoiled.

6.    Omitting to keep a lid on the pot or vessel in which the coffee is being made, thus allowing the valu­able aroma, i.e. the strength to be wasted in the air.

7.    The use of stale coffee. Stale coffee should never be mixed with fresh. Ground coffee goes stale in a day or two; roasted berry keeps longer.      

8.    Use no additives. Good quality freshly roasted coffee has a delicate flavour—do not spoil it.

having more fun with coffee

 

Roasted and packed by Super Gibs (Kenya) Ltd. - P.O. Box 9592 - 00300 Nairobi - Kenya
Tel: +254 -20-211832 - Fax +254 -20 -219 118 - Email
info@gibscoffeehouse.com